You know the first number. The second one is almost always an impression. It is the most expensive decision in the practice, and it is the only one nobody counts.
Five real cases, and you do the clicking. Nothing to install, no account to create.
Procedures delivered, payments received, the schedule. Down to the cent.
Complex plans presented, complex plans started. No practice management system keeps those two lines.
On complex treatment plans, an acceptance rate of roughly three in ten is common in the profession. This is what ten presented plans look like.
Four accepted instead of three is a third more than three. That is arithmetic, not a claim about our software.
We do not publish an acceptance rate. The only one that concerns you is your own. Here is the reasoning — check it against your two numbers.
Before the patient even answers, the practice has paid for all of it: the marketing that brought them in, the chair time, the imaging, the planning, and your attention — the scarcest resource on the list.
That cost depends on how many plans you present. Not on how many start. Out of ten plans presented, the fourth one that starts will have cost you nothing more to obtain than the third.
Very few complex plans are refused in the chair. They are postponed. Let me think about it. I need to talk to my husband. Send me the quote.
“Let me think about it” is an uncertainty objection, not a price objection. The patient is not comparing your fee to another quote. They are being asked to commit several thousand euros to something they have never seen, based on a radiograph they cannot read.
They see their case,
not a case.
Not a video and not a screenshot: the software itself, with a red circle showing you where to click. Nothing to install, seven languages.
The times shown are the demo durations, including opening the software.
Chairside, the practitioner selects each option from a list, displays it, then moves to the next. The case is built from the patient's own situation. A complete case, ready to show, in under two minutes.
Implantology · full-mouth rehabilitation · prosthetics · multi-phase plans.
A sales script, or an objection-handling method.
A library of pre-recorded videos. A film explains a procedure, and it is the same film for every patient who needs that procedure. Here, nothing is pre-recorded.
A replacement for what you already own. It sits in the four minutes between the examination and the question “so, what do you think, doctor?”
Each application covers one decisive moment of the consultation. None overlaps another, and each one works on its own.
The patient arrives already informed. The waiting room and the practice website do part of the work before the conversation starts.
The patient's own case, built in front of them, option by option. This is the moment the decision is made.
The plan leaves with the patient, in their language, on their phone. The decision is often made at the dinner table.
A published randomised controlled trial measured what patients retain from an explanation given with DentalMaster 3D animations, compared with a verbal explanation supported by drawings.
Cleeren, Quirynen, Ozcelik, Teughels — Journal of Clinical Periodontology, 2013 · KU Leuven · 68 patients
This study concerns understanding and retention of information. It does not measure treatment acceptance.
“DentalMaster bridges the gap between what the dental surgeon sees and what the patient understands. When patients understand, they make confident decisions.”
“Since integrating DentPlan3D, my patients are better informed, and I see higher case acceptance rates.”
“DentalMaster is la ‘crème de la crème’. Trust me!”
The first time Dr Soenen used the new version, he secured a treatment plan worth several thousand euros.
Our 3D animations are used by Straumann, Nobel Biocare, Henry Schein, Zimmer Biomet, BioHorizons, Noris, 3Shape, exocad, Implant Direct and NYU.
DentalMaster applications are an informative and explanatory aid only. They are not certified medical devices, and they are not diagnostic software. They decide nothing. The certified practitioner alone establishes the diagnosis and delivers the final treatment proposal.
Before you look at it, ask yourself one question: what is a single one of your complex plans worth, on the day it starts?
One accepted complex case covers the annual licence.
Also available: €1,599 for three years · €2,390 lifetime licence.
They do not expire and they do not ask for a card.
A selection from the animation library, permanently available.
Open →One photograph, a preview of the smile in seconds. Nothing to install.
Try it →Build a complete case in the browser, on one of your own situations.
Try it →How many complex plans did you present in the last three months, and how many started?
If you cannot answer with a number, that is already the finding. And it costs you something every quarter you do not count.
The assisted demonstration is offered on request, never required.
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